Combining the best horses, owners, trainers and jockeys with first class dining, fashion, hospitality and entertainment, the Breeders’ Cup World Championships is one of the world’s most prestigious Thoroughbred racing events and luxury lifestyle experiences. Every year, Breeders’ Cup brings its event to a different racetrack in the country, providing an exciting experience for its fans and making the event accessible to a wide audience. Every year, guests can expect luxury lifestyle components and programming such food and beverage curated by celebrity chefs such as sushi master Masaharu Morimoto and Chopped judge Amanda Freitag; musical performances by legends including Jewel, Tony Bennett, Kristin Chenoweth and Richie Sambora; and celebrity sightings such as Emily Ratajkowski, Kate Upton and Carson Kressley.

This year, the 2020 Breeders’ Cup World Championships will be held on November 6th and 7th at Keeneland Race Course in Lexington, Kentucky – an iconic and historic institution in the Thoroughbred industry and a world-class racetrack. It was recently announced that this year’s World Championships will be held without fans on-site to limit the potential spread of COVID-19. Despite the new operational plans, Breeders’ Cup will continue to host a world-class event for both participants as well as fans engaging from home. The brand is working closely with its broadcast partners at NBC Sports to develop and introduce new and innovative production elements that will enhance the at-home viewing experience, as well as implementing advanced technologies and capabilities across our own platforms and channels.