Creative Content Coordinator
Location: Franklin, TN (not remote)
Overview: YOUR Williamson Magazine, a premier lifestyle publication serving the Williamson County community, is seeking a Creative Content Coordinator to join our team. This role will be pivotal in enhancing our brand presence, engaging with our audience across digital platforms, and driving growth through innovative digital marketing strategies.
Responsibilities:
Social Media Management:
- Develop and execute a comprehensive social media strategy aligned with brand objectives.
- Manage daily content creation, scheduling, and posting across all social media channels (Facebook, Instagram, Twitter, LinkedIn, etc.).
- Monitor social media trends, audience preferences, and competitor activities to optimize content performance.
- Foster and grow our online community by actively engaging with followers, responding to comments/messages, and building relationships with key influencers and partners.
- Implement strategies to encourage user-generated content and community participation.
- Create engaging and visually appealing content including graphics, videos, and written posts that resonate with our audience.
- Coordinate with internal teams and external contributors to gather content and ensure timely publication.
- Upload magazine content to website and maintain overall website upkeep.
- Create written online exclusive content for yourwilliamson.com
- Assist Creative Director with simple design projects.
- Plan and execute digital marketing campaigns to promote magazine content, events, and special features.
- Utilize analytics tools to track campaign performance, identify trends, and optimize strategies for maximum ROI.
- Working knowledge of SEO, google ads and other paid social media ads.
- Assist in the development and execution of email marketing campaigns, newsletters, and subscriber engagement initiatives.
- Maintain email databases and ensure compliance with GDPR and other regulations.
- Monitor and analyze social media and digital marketing metrics to assess effectiveness and make data-driven decisions.
- Prepare weekly reports showcasing performance insights and recommendations for improvement.
Qualifications:
- Bachelor’s degree in Marketing, Communications, Journalism, or related field.
- Proven experience in social media management and digital marketing, preferably in the publishing/media industry.
- Strong understanding of social media platforms, trends, and best practices.
- Proficiency in content creation tools (Adobe Creative Suite, Canva, etc.) and social media management tools (Hootsuite, Buffer, etc.).
- Excellent written and verbal communication skills with a keen eye for detail.
- Ability to work independently, manage multiple projects simultaneously, and meet deadlines.
- Must possess an above proficient skill in photography.
- Must be willing to go to community events to get social coverage for the magazine and for digital purposes.
How to Apply:
Interested candidates are invited to submit their resume and a portfolio of relevant work to Shelly at shelly@robertsonmediagroup.com Please include "Creative Content Coordinator Application - YOUR Williamson" in the subject line.
Candidate MUST live in and have working knowledge of Williamson/Davidson Counties. They MUST possess reliable transportation, working personal laptop and cell phone. This is a full-time in or part time for the right candidate. PTO and Paid Vacation time will be included in overall compensation package. Nights, overtime and weekend work will be expected as needed.
Community Engagement Manager:
This is an OUTSIDE SALES POSITION - Base plus commission and/or commission only based on level full or part time status
Applicant MUST currently live in or around Williamson/Davidson County, Tennessee
Applicant MUST possess required experience and skills
Job Description:
We are hiring an OUTSIDE SALES SUPERSTAR for print and digital platforms. We are looking for a sales and media savvy, social media wizard to close sales and specialty promotions within our local publications - both print and digital advertising opportunities.
This person must have complete COMFORT in prospecting, researching and cold calling strong advertising candidates within a regional area encompassing three distinct print publications and coordinating websites and social media sales aspects for both. MUST be a self-starter, highly organized and possess a go-get 'em attitude. Sales is the focus in this position, with unlimited opportunity and the ability to also integrate and immerse yourself into the company and the creation of fabulous community publications, as part of our creative and socially dynamic team.
This person must be comfortable engaging in both high-level sales opportunities as well as more local opportunities. They will be responsible for meeting sales goals and driving the success of sales within the company.
This person will work in tandem with the Publisher, to direct ongoing monthly sales goals, they will be responsible for aiding in development of strategy and marketing for sales campaigns and special projects.
They will be responsible for developing and maintain sales database, helping to create promotions for print and online sales opportunities.
MUST be a go-getter with a leadership attitude. STRONG communication skills, assertiveness and an ability to MANAGE their day and work with little supervision. MUST be able to juggle and complete multiple tasks daily. MUST be a dynamic networker and community socialite capable of attending events, working the crowd and being a FACE of the magazines on a daily basis.
This person will be a part of the team! They will be responsible for other marketing, networking and community relations activities as part of the overall sales role including but not limited to: event coverage and attendance, writing copy for advertising and marketing campaigns, company event promotion and participation, distribution and delivery of magazines, etc.
Candidate MUST live in one of and/or have working knowledge of Williamson/Maury/Sumner and Davidson Counties. They MUST possess reliable transportation, working personal laptop and cell phone. This is a salary/draw plus commission, full-time in and out of office job. Nights, overtime and weekend work will be expected as needed.
If you are interested in an unlimited potential opportunity and you possess the skills required, please send a resume and references to shelly@robertsonmediagroup.com.
