For our annual Salute to Business in Williamson County, we spoke to Matt Largen, President of Williamson, Inc. about the status of business and economic development in our county, and what impact the Chamber of Commerce has had on our growth and success over the previous year.

 

We’ve been laser-focused on fostering innovation, collaboration, and partnership across industries to ensure that businesses—no matter their size—can navigate the economic challenges that inflation and other variables present. With over 90% of our members being small businesses, we’ve expanded our Small Business programming by meeting regularly with a council of small business owners throughout the county. Through those meetings and the feedback we received, the Small Business Academy and Roundtable programs have been launched, offering tailored resources, workshops, and peer to peer discussion that directly address common concerns for small business owners. As for our organization, Williamson, Inc. has seen impressive growth in membership this year. As of October, we’ve welcomed 235 new members, and with two months to go, we’re on track to surpass last year’s total of 242. This increase reflects the trust businesses have in our ability to provide the support, resources, and connections they need to succeed in today’s evolving landscape.

In 2024, one of the key challenges we’ve faced has been the transition of new elected officials into critical roles across the School Board, Tennessee State House, municipal offices, and more. Each of these positions plays a vital role in shaping the future of Williamson County, and their decisions directly impact the work we do at Williamson, Inc. Our primary focus this year has been building strong, collaborative relationships with these new leaders. Educating them on our initiatives—whether it’s economic development, workforce readiness, or supporting local schools—has been crucial in fostering partnerships that lead to positive outcomes.

 

On the success side, one of our biggest accomplishments has been helping Lazestar, a California-based company, relocate to Fairview, bringing twenty-five new jobs and a $5 million investment to the area. Lazestar’s commitment to engaging with local high school programs, including providing career exposure for students, exemplifies how Williamson, Inc. is not only attracting new businesses but also creating long-term, meaningful connections between companies and the community.

 

 

One of the most important is the county's strong foundation of economic diversity. Williamson County is home to a wide range of industries, from healthcare and technology to manufacturing and small businesses, which creates resilience even during uncertain times. Additionally, the area's highly educated workforce, desirable location, top-rated schools and a business-friendly environment have made it an attractive destination for both established companies and startups.

 

Williamson County continues to be a top destination for businesses, and 2024 has brought some major developments that showcase why it's such a great place to start, grow, and expand. One of the most exciting highlights is In-N-Out Burger breaking ground in Franklin, marking the chain’s highly anticipated entry into the eastern United States. This reflects Williamson County’s growing appeal to nationally recognized brands and its role as a gateway for companies looking to expand into new markets.

 

Even more impressive, Williamson County led the state in 2023 for the most new business projects, with nine total. Seven of these were expansions of existing businesses, signaling that companies already here see the value in staying and growing. This is a powerful testament to the county’s strong business climate, skilled workforce, and high quality of life.

No matter where you are in your business journey, Williamson, Inc. offers programs for everyone, providing professional development, networking, and exposure opportunities. With over 200 meetings and events each year, it’s a valuable tool not just for business owners and leaders, but also for engaging, training, and connecting employees. Being part of Williamson, Inc. is a strategic move that should be integrated into your business plan for long-term success.

 

Whether you want to connect with peers, develop your team, or find opportunities for increased visibility, our team will guide you toward the events and resources that align with your vision, ensuring that you get the most out of your membership.

 

Williamson County’s real estate market has remained strong, even as people continue to move here from different parts of the country. From your perspective, what impact do you see from the arrival of these newcomers, both in terms of opportunities and any challenges that arise? And what do you think makes Williamson County so appealing to those who choose to make it their new home?

 

The influx of new residents into Williamson County brings both opportunities and challenges. From a business perspective, newcomers help fuel the local economy by supporting small businesses and creating demand for new services. As the county grows, we’re working with local government partners to address challenges like housing affordability and traffic management to ensure sustainable development.

 

What draws people here is clear: Williamson County offers an unmatched quality of life, with top-rated schools, a vibrant business community, and proximity to Nashville. While Williamson, Inc. focuses on attracting high-paying jobs and strengthening the local economy, it's the county’s natural appeal that leads people to choose it as their home.

 

 

For business owners, our goal is to provide the tools, connections, and support needed to drive success—not just for your company but for your employees and the broader community. From professional development  and networking to advocacy and resources, we’re here to help you engage with the opportunities that surround you and take your business to the next level.

 

To the community at large, I want to emphasize the profound impact that good, high-paying jobs have on families and the overall well-being of our county. When individuals are able to secure jobs that provide stability and financial security, it creates a ripple effect that benefits not only their households but the entire community. Together, we are building a place where families can thrive, where opportunities for career growth exist, and where the community continues to flourish.